Hi, My name is Emily Lei 👋🏻

I'm a product designer focused on delivering creative and effective design solutions, and passionate about creating intuitive and user-friendly digital experiences

Zap Art

A generative AI platform developed for empowering HSBC marketing team to create visual content with greater speed and consistency

#SaaS #B2B # GenerativeAI

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INWARD

An innovative app enabling self-expression, relaxation, and community connection through personalized galaxies.

#App Design #UX/UI

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Albuddy Web Design

Redesigned storefront website and developed design system, incorporating refreshed brand identity

#Web Design #UserResearch #Design System

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Touch Open

A women's online shopping platform that uses data analytics to provide personalized fashion recommendations based on body shape, skin tone, and preferences.

#App Design #UX/UI #e-commerce

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Graphic Design Work

One Coffee

#GraphicDesign #Visual Identity

Beijing Contemporary Art Fair

#GraphicDesign #PosterDesgin

Crescendo House

#GraphicDesign #PosterDesign #BookletDesign